SEA - Search Engine Advertising

Without proper visibility your marketing efforts are voiceless. This is where search engine advertising steps in and allows you to advertise exactly where your target audience is on the internet. Become visible to your potential customers!

SEA

Strategy consulting

Are you looking for a strategic partner? We support you every step of the way. Together, we develop a suitable strategy and assist you in setting up as well as optimizing campaigns across all search engines. A comprehensive analysis at the beginning allows us to identify your target group and optimization opportunities to make the most of growth potential.

Ongoing Optimierungen & Reportings

We always keep an eye on your performance. With regular checks, evaluations, strict performance monitoring and ongoing optimization, we use your budget as efficiently as possible and therefore keep you up to date at all times with the help of reports.

Google Ads & Microsoft Advertising

Benefit from our best practices from many years of experience and successful cooperation with clients from a variety of industries. We find your individual growth potentials and align your campaigns exactly to your target groups.

SEA Setup

We achieve the best performance for your business by creating targeted campaign setups, selecting specific keywords and writing relevant ad content. This way we give your account the optimal structure to sustainably improve KPIs. We can increase your visibility on both the display and Youtube networks by using our expertise to understand your target audience and select the right ad format. In addition with the help of retargeting we can also identify and pick up users who are already interested.

SEO strategy and platform optimization for 3 markets and 8 brands

projx - Your SEA Agency in Munich

You want to stay competitive and be at the forefront online. Then there is no way around search engine marketing (SEA). At projx, we are experts in the field of search engine advertising. We support you in planning, managing and optimizing your campaigns for Google Ads, Microsoft (Bing), YouTube and Amazon Advertising. Together with you, we develop a customized strategy that fits your company perfectly. Our SEA agency in Munich already serves numerous satisfied customers throughout Germany.

You too can benefit from more than 16 years of experience in SEA!

The role of SEA in Online Marketing

Would you like to get started with an online marketing agency, but don't yet have an overview of the subject? Then here's a brief digression: search engine marketing consists of SEA (Search Engine Advertising) and SEO (Search Engine Optimization). As an experienced agency in Munich, we offer both services.

While SEO focuses on organic search results, SEA concentrates on paid ads on Google, Bing & Co. These ads appear prominently above or next to the organic search ads and are marked as “sponsored”.

SEA thus offers companies the opportunity to achieve visible results quickly, as ads appear on the search results pages immediately after being placed. This makes it possible to generate immediate attention and address potential customers directly.

In addition, SEA plays a decisive role in the user's purchasing and decision-making process. While many marketing strategies are designed for the long term, SEA not only enables short-term success, but also accompanies customers throughout their decision-making process. Through targeted ads, companies can present their products and services at relevant moments, which significantly increases the likelihood of a purchase.

In an ever-changing competitive environment, visibility is of the utmost importance. SEA ensures that brands remain competitive even in times of market changes and competitive pressure. By continuously adapting and optimizing ad strategies, companies can increase their reach and strengthen their market position. SEA is a strategic measure that sustainably strengthens both the visibility and competitiveness of a company.

Your Advantages with projx: The SEA Agency you can trust

projx is not just a Google Ads agency, but your strategic partner with years of experience and comprehensive know-how. We offer you the following advantages:

  • Individual SEA strategies: We analyze your market and develop tailor-made concepts for your search engine marketing.
  • Transparent support: You receive regular reports on the performance of your ads.
  • Germany-wide customer support: Our SEA agency in Munich supports customers throughout Germany.
  • Experience and expertise: With over 16 years of experience in SEA support, we achieve measurable success for our clients.

The Services of our Ads Agency in Munich

With our professional SEA consulting and support, you have the opportunity to place targeted ads in search engine results. Through precise keyword analysis and demographic targeting, we reach exactly the users who are searching for your products and services. With flexible budget options and real-time monitoring, SEA enables effective control of campaign performance and helps to increase visibility, drive traffic and maximize conversions. We offer you a comprehensive service portfolio that covers all aspects of search engine advertising. Our services include:

SEA Consulting: Develop Strategies & Identify Opportunities

Our SEA experts analyze your target group and work with you to develop a tailor-made SEA strategy. We attach great importance to a well-founded market and competition analysis in order to align your Google Ads campaigns in a targeted and efficient manner.

Placement & Optimization of Google Ads Campaigns

Google Ads used to be called “Google AdWords”. The name may have changed, but the principle is the same: The paid ads promote your company to the top of Google search results. With our Google Ads agency, we support you in setting up campaigns: We select relevant keywords, formulate the ad texts and give your account structure. We also monitor performance on an ongoing basis in order to continuously improve your advertising strategy.

Search Engine Advertising with Microsoft Advertising

Bing is the second largest search engine in Germany and offers access to a broader network through Microsoft Advertising. In addition to Bing, you can also reach platforms such as Yahoo and other partner networks via Microsoft Advertising. This allows you to expand your visibility across various channels in a targeted manner and reach additional potential customers. Our SEA agency in Munich provides you with professional support in the placement and continuous optimization of your Microsoft Advertising campaigns so that you can achieve optimal reach and the best possible results.

Retargeting to Bring Back Lost Users

SEA remarketing allows you to target users who have already visited your website. With the help of professional tracking, we can target these users again with relevant ads and thus significantly increase the conversion rate, which in turn leads to a considerable improvement in the campaign ROAS (return on ad spend).

Regular Reports from your SEA Marketing Agency

Our SEA agency in Munich offers you regular detailed reports on the success of your campaigns. We analyze the results and identify the potential for optimization in order to use your budget as efficiently as possible. We inform you about the measures taken and make recommendations for the next steps. As a projx customer, you have full access to your accounts and data in the form of individualized dashboards so that you can get an idea of your current performance at any time.

Why should you Outsource your Search Engine Advertising to our SEA Agency in Munich?

Independent advertising campaigns without professional support can quickly become costly - especially if the keyword analysis or campaign optimization is not carried out correctly. Our SEA agency ensures that your budget is used efficiently by continuously monitoring and optimizing your campaigns. This not only saves you time, but also money while achieving the desired results. Trust the best SEA agency in Germany and concentrate on your core business!

General Advantages of SEA

  • Targeting: SEA makes it possible to address specific target groups based on keywords, locations, demographics and interests. This allows you to reach exactly the users who are looking for your products or services.
  • Immediate visibility: Your ads are displayed immediately after the campaign is launched, so you quickly benefit from an increased online presence.
  • Measurable success: The performance of your campaigns can be tracked at any time, enabling continuous optimization.
  • Flexible budget management: You have full control over your budget and can adjust your spend as required.
  • Real-time adjustments: Ads and keywords can be adjusted in real time to respond to trends and changes in the industry.
  • Opportunity for high conversions: SEA makes it possible to target users with a high purchase intent, leading to higher conversions.
  • Increase brand awareness: Recurring ads keep your brand in the minds of potential customers.
  • Competitive advantage through top positions: Successful SEA campaigns allow you to place ads in prominent positions in search results. This gives you a clear competitive advantage over your competitors.
  • No set-up costs: You only pay when someone clicks on your ad (cost-per-click, CPC).
  • Synergy effects: SEA can be ideally combined with SEO and other marketing channels to achieve a comprehensive online presence.

How much does an SEA Agency cost?

The cost of an SEA agency is often a key consideration for companies looking for external support. It is important to understand that there are no “standard solutions” in the agency world. Every client and every situation is analyzed and evaluated individually in order to develop tailor-made strategies.

A comprehensive needs analysis is therefore carried out at the start of every project. Here, the customer's specific requirements profile is considered - from the objectives and target groups to the available resources. This detailed analysis enables us as an SEA agency to identify the specific need for action and recommend prioritized measures. The customized solutions not only take into account current challenges, but also future developments. This enables us to design a strategy that is not only effective in the short term, but also sustainable in the long term.

Thanks to this individual approach, we ensure that the investment in agency services is optimally tailored to the needs of the company. In this way, companies can be sure that they get the maximum benefit for their money and achieve their goals effectively. At projx, we offer you transparent prices and individual budget solutions that are precisely tailored to your needs.

In addition to comprehensive support for your SEA campaigns, we offer training courses at our projx Academy that provide you with the knowledge and skills you need to further optimize your SEA activities. This gives you the opportunity to help shape the success of your ads yourself and make informed decisions. Contact us for a no-obligation consultation and find out how we can help you achieve your SEA goals effectively and sustainably. We look forward to working with you to achieve success!

projx - Your Partner for Search Engine Advertising

More conversions, more sales and greater awareness for your brand: You can achieve all of this with a sophisticated SEA strategy! We at projx can help you develop it. Our SEA agency from Munich is at your side as a trustworthy partner and supports you with advice or takes over the campaign planning and optimization directly. Our team of experienced experts develops individual solutions that are precisely tailored to your business goals. In doing so, we respond to your individual needs.

Contact us today and let us convince you. We look forward to getting to know you and your company!

FAQs

Why SEA Marketing?

The advantage of SEA is that your website will appear in the top three to five positions of the search engine in a short space of time. This short-term measure is ideal for generating quick traffic, but should always be combined with long-term strategies such as SEO.
SEA is an indispensable tool for companies that want to position their products or services effectively in the digital space. In an ever-changing market environment where consumers are increasingly making their purchasing decisions online, SEA allows you to target the right audience at the right time and in the right place, helping to increase brand awareness, accelerate customer acquisition and ultimately increase sales - all in an environment that continually presents new challenges and opportunities.

What is a SEA agency?

An SEA agency supports companies in placing paid ads on search engines such as Google, Bing, but also YouTube or Amazon in order to target potential customers. The agency takes on the comprehensive planning, support and ongoing optimization of campaigns in order to achieve a high reach, relevant clicks and the best possible results. Through continuous analysis and adjustments, the SEA agency ensures that the ads are always optimally tailored to the target group.

Contact

We should get to know each other!
Gero
Head of SEA
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