Affiliate Marketing - Increased visibility through networking
We support you in gaining new customers and thus increasing the revenue of your company. Affiliate marketing is a sales system based on cooperation with other businesses and websites, which is considered to be low-risk. This is due to the fact that a payment is only made if a conversion has actually taken place.
We at projx understand affiliate marketing as a form of cooperative marketing and not as a channel to distribute coupons on the internet. Therefore, the selection of a good partner network forms the basis for successful affiliate marketing with which we guarantee to reach your desired target groups.
Affiliate marketing is a very broad and multifaceted field, which is why it also requires many years of expertise to offer you customized strategy solutions with this instrument. With projx you have a partner with sufficient expertise and the necessary know-how at your side.
We increase your digital visibility with an affiliate strategy tailored to your company. Your target group is always in the center of our attention, as we can efficiently and individually target potential customers and increase the likelihood of conversions.
The Advantage of affiliate networks is that both the billing and the tracking are taken over by the network, for which in turn a commission is due. With your own affiliate program you have to invest more time and work into tracking and billing, but no commissions have to be paid.
By publishing affiliate links with distribution partners, (also called publishers or affiliates) you can increase your visibility on the internet easily and without much effort. The most popular forms are banners, HTML text links or images.
Your success is our goal. That's why we work closely with you to develop an individual strategy that will ensure a sustainable long term success.
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Targeted affiliate marketing from Munich
Affiliate marketing is a form of digital marketing in which companies cooperate with partners to promote products or services. You too can benefit from this modern and efficient way of increasing your reach and awareness. The experienced affiliate experts at projx in Munich will work with you to develop an affiliate strategy that is precisely tailored to your company and your target group. Learn more about affiliate marketing and its advantages below!
Definition and explanation: What exactly is affiliate marketing and what does affiliate mean in German?
Affiliate marketing is a marketing strategy in which companies work with affiliate partners (so-called "affiliates") to increase their reach and awareness. The term "affiliate" comes from English and can be translated into German as "partner" or "affiliated company". It is derived from "affiliation", which means "belonging".
Affiliate links on websites and more: This is how the campaign works
Affiliates market the offers of the respective company on their own platforms, for example websites or social media channels. In return, they receive a commission for generated sales, clicks or leads. This model enables companies to increase their reach. At the same time, affiliates have the opportunity to generate revenue through cooperation.
This form of digital marketing makes use of so-called affiliate links. These special links contain a unique identifier that is assigned to the affiliate. If someone reaches the company's website via this link and makes a purchase there, the affiliate is remunerated for the successful referral in the form of a commission.
Benefits of affiliate programs for your business
Implementing an affiliate program offers different opportunities and benefits to businesses. Let's take a brief look at three important aspects as examples.
Increasing the range
First and foremost, of course, is the increase in reach. Through an affiliate program, companies can reach and address more users and potential customers. The number of visitors to the website can thus be increased.
Low risk and high cost efficiency
Companies only pay for actual and measurable successes, which means that the available budget can be used in a particularly targeted manner. Accordingly, the risk is also low; after all, the costs depend on the results.
Long-term partnerships and diverse channels
Affiliate marketing can be used in conjunction with many marketing channels, for example via blogs, social media or newsletters. This can create long-term and reliable partnerships between companies and affiliates, from which both sides mutually benefit.
One provider, all services: From consulting & planning to launching, monitoring & optimizing your campaign
With projx, you get the entire affiliate package from a single source - starting with consulting and planning your marketing strategy. Together with you, our affiliate experts will develop a customized strategy that is tailored to your company and your target group.
Even after the launch, we continue to be at your side: we monitor the success of the campaign and take the necessary steps to continuously update and optimize the program. At all times, you can rely on the transparent and competent support of your personal consultant.
Creation of advertising materials and publisher acquisition via networks as well as directly
We take care of every step of your affiliate marketing strategy to successfully bring your company into focus. Based on the developed strategy, our specialists acquire the suitable publishers. Through direct contacts and cooperation with established networks, we ensure that your message is played out via the right platforms and thus reaches users in a targeted manner.
Of course, we are also happy to take on the creation of effective advertising materials. Our creative designers and artists are ready to create advertising media such as banners, carousels and ads, taking into account your corporate design, to address your target group enthusiastically and precisely.
Efficient Affiliate Marketing in Munich, Germany and Internationally
The team of the agency projx from Munich is your reliable partner in all aspects of online marketing - of course also in the area of affiliate. We are there for you and accompany you in increasing your reach and sales. It doesn't matter whether you want our help in Munich or elsewhere. Starting from our homebase in the Bavarian capital, we are at your disposal with our expertise. Do not hesitate to contact us so that we can help your company too!
Advanced training in affiliate marketing: Academy
We are also happy to support you in expanding your company's expertise in affiliate marketing and other online marketing topics. As part of the projx Academy, we provide your team with essential skills and in-depth knowledge to meet the challenges of digital marketing. Find out more about our training courses and workshops on SEO, SEA, content, tracking and many other topics!
FAQs - Frequently asked questions about affiliate marketing
What is affiliate marketing?
Affiliate marketing is a form of online marketing in which companies work with partners (called affiliates) to promote products or services. Affiliates receive commissions for sales or other desired actions (conversions) generated by their efforts.
How does affiliate marketing work?
In affiliate marketing, affiliates promote products or services through unique affiliate links on their platforms. When users click on these links and perform actions such as purchases, sign-ups or clicks, affiliates receive a pre-agreed commission from the company.
What role do tracking technologies play in affiliate marketing?
Tracking technologies are essential in affiliate marketing. They enable tracking of clicks, conversions and sales generated through affiliate links. Accurate tracking allows commissions to be attributed to the exact affiliates who contributed to the conversion. This is important so that performance can be fairly compensated.