Reach decision-makers before the tender goes out.
Sales cycle instead of session duration. B2B is not measured in clicks, but in qualified conversations.
MQL to SQL Conversion
We manage based on sales-accepted leads, not form submissions.
Pipeline per Channel
Every euro is tracked back to the opportunity in the CRM.
CAC vs. Deal Size
The contract value decides what a lead can cost, not the CPC.
What really keeps your industry up at night
The problems that explain your numbers.
Your sales cycle is longer than any attribution model.
Clicks don't close deals. Content and timing do.
Your best leads come from signals that no form captures.
You offer B2B services or HR solutions. You have the technical expertise and methods, but your offerings often remain invisible online. White papers gather dust like files in an attic, and case studies fail to reach the right contacts. We will get your online presence in order. We sharpen texts according to buyer personas, structure content so that purchasing and HR managers find you at the right moment, and build contact channels that are actually used. In doing so, we account for the long decision-making processes and the many stakeholders involved.
Unser Ansatz für B2B Services
Wir kennen die Herausforderungen Ihrer Branche – und haben die passenden Lösungen.
Many visitors, few genuine inquiries: interest mostly remains superficial.
→ SEO: Content and technology are aligned with search intent and user benefit.
Unsuitable contacts take up time: inquiries do not match your ideal customer profile.
→ SEA: Ads with clear target groups and conversion tracking instead of widely dispersed budgets.
Competitors occupy the relevant channels, so your offerings remain in the background.
→ Paid Social: Decision-makers are addressed with precise messages in relevant target groups.
Campaigns run in parallel; priorities and success criteria are not clearly traceable.
→ Content: Useful assets like checklists and argumentation aids support internal decisions.
Fragen zum Thema B2B Services?
Lassen Sie uns gemeinsam herausfinden, wie wir Ihr B2B Services-Marketing auf das nächste Level bringen können.
Begrenzte Kapazität pro Quartal. Wir prüfen jede Anfrage persönlich.
Auf einen Blick
projx ist die AI-Marketing-Agentur für B2B Services-Marken in DACH.
Sales cycle instead of session duration. B2B is not measured in clicks, but in qualified conversations.
01
Positioning
A clear stance that understands B2B Services.
02
AI visibility
Present in ChatGPT, Perplexity, Google AI.
03
Growth
A measurable pipeline, not vanity metrics.
Zuletzt aktualisiert: 4. August 2026
